SPARK OF CREATIONTHE COSMOSRELIGIOUS TEMPLESMEDITATIONESOTERIC BOOKSconcept elementsThe flower of life
Base used in grid compositionthe platonic solidsTETRAHEDRONHEXAHEDRONOCTAHEDRONDODECAHEDRONICOSAHEDRONKaushan ScriptABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890Type Substitution#B3F1EA#93BBF5#FDF1CE#494949#60E1D2#6088C2#FCE6A9#8D8D8D#0BCBB5#375B8F#FAD774#D4D4D4#00AB97#1A355C#FFCE43#F9F9F9THE PATTERNS DEVELOPED FOR THE ESOTERIC MUNDI WERE INSPIRED BY MOSAICS AND STAINED GLASS, VISUAL ELEMENTS
THAT SYMBOLIZE THE CULTURAL AND RELIGIOUS DIVERSITY OF ALL PEOPLE WHO SEEK THROUGH READING AND MEDITATION
PRACTICES, ONE TO IMPROVE SELF-KNOWLEDGE AND THEIR CONNECTION WITH THE SACRED.THE ESOTERIC MUNDI'S PACKAGING WAS DESIGNED TO MAKE A VISUAL IMPACT AND AROUSE THE VIEWER'S CURIOSITY, AN
ELEGANT INVITATION TO EXPLORE THROUGH THE EXPERIENCE OF GIVING OR RECEIVING GIFTS.
Context
Esoteric Mundi offers books and products about spirituality, meditation and self-knowledge, for
people from many different traditions. The challenge: embrace that diversity without the brand
looking like it belonged to any single religion.
Process
Symbol concept — five ideas merge into one icon: the spark of creation, the cosmos,
religious temples, meditation and esoteric books.
Sacred geometry — the flower of life is the base of the composition grid, and the platonic
solids inspire the supporting elements.
Patterns — inspired by mosaics and stained glass, they translate the diversity of traditions
among people seeking self-knowledge through reading and meditation.
Packaging — boxes, bags, tags, bookmarks and wrapping paper that carry the brand’s patterns
into the customer’s hands and spark curiosity.
Result
A complete identity where symbol, typography, palette and patterns work together — and packaging
that turns giving or receiving a gift into an elegant invitation to explore.
SPARK OF CREATIONTHE COSMOSRELIGIOUS TEMPLESMEDITATIONESOTERIC BOOKSconcept elementsThe flower of life
Base used in grid compositionthe platonic solidsTETRAHEDRONHEXAHEDRONOCTAHEDRONDODECAHEDRONICOSAHEDRON
Kaushan ScriptABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890Type Substitution
THE PATTERNS DEVELOPED FOR THE ESOTERIC MUNDI WERE INSPIRED BY MOSAICS AND STAINED GLASS, VISUAL ELEMENTS
THAT SYMBOLIZE THE CULTURAL AND RELIGIOUS DIVERSITY OF ALL PEOPLE WHO SEEK THROUGH READING AND MEDITATION
PRACTICES, ONE TO IMPROVE SELF-KNOWLEDGE AND THEIR CONNECTION WITH THE SACRED.
THE ESOTERIC MUNDI'S PACKAGING WAS DESIGNED TO MAKE A VISUAL IMPACT AND AROUSE THE VIEWER'S CURIOSITY, AN
ELEGANT INVITATION TO EXPLORE THROUGH THE EXPERIENCE OF GIVING OR RECEIVING GIFTS.
